Follow along and build something real. Every guide has a concrete outcome you can finish in one sitting.
Launches, directories, Reddit, communities, and long-tail distribution
Choose where to launch, where to ask for feedback, which directories create durable discovery, and how to use communities without turning every post into an ad.
Build fast. Learn faster. Scale only after signal.
A founder and marketer operating system inspired by Mark Pincus: separate instinct from ideas, isolate risk with Proven Better New, run minimum-signal tests, and turn AI speed into better judgment instead of more noise.
Research, creative testing, conversion, and scaling
Build a repeatable app growth system: find stronger messages, test creative cheaply, diagnose funnel leaks, understand unit economics, and turn winners into a focused 7-day growth plan.
A week of branded content in under an hour
Set up a brand kit, generate post templates with Magic Design, batch-customize all 7 posts, and schedule the week — all in one Monday morning session.
ICP to pipeline — a complete B2B lead gen system
Define your ideal customer, write a 5-message LinkedIn sequence, build a lead capture page, and set up a 5-email nurture flow. A complete inbound + outbound system, built in one session.
Product listings, ads, email, and AI search — all with AI
Product descriptions at scale, 9 ad copy variants per product, GEO optimization for AI shopping search, and four retention email flows built once and running forever.
Get cited by ChatGPT, Claude, and Perplexity
Ranking #1 on Google no longer means AI will cite you — that overlap has collapsed to under 20%. Learn what GEO is, why your old SEO strategy is no longer enough, and three specific things you can do this week to show up in AI search results.
Build a real campaign brief in under 10 minutes
Use Claude and marketing Skills to produce a complete, structured campaign brief from scratch. No prior AI experience needed — this guide works with a free account.
Brief to live Meta ads in under an hour
Use Claude to write a campaign brief and three ad copy variants, Canva AI to generate creatives, then launch on Meta Ads Manager. A complete end-to-end workflow with no agency required.
Five video ad variants for $2–20 each
Use Creatify or Arcads to generate AI UGC video ads, Claude to write performer briefs and hook scripts, then test systematically on Meta. The same workflow used to produce 5–10 variants per week.
Write better emails, faster — without a copywriter
Build a 5-email welcome sequence, design a segmentation system, write subject line variants for A/B testing, and set up a re-engagement campaign — all using Claude prompts.
Positioning, voice, and a weekly content engine
Define your positioning and voice with Claude, then build a repeatable weekly system: brain dump ideas on Monday, generate content on Tuesday, schedule on Wednesday. LinkedIn and X covered.
The solo founder GTM playbook — from idea to first customers
Positioning, messaging, landing page, launch sequence, and first 100 customers — all built with AI. The complete go-to-market playbook for founders who are doing it themselves.
Meta and Google campaigns — without a media buyer
Use Claude to write ad copy variants, Canva or Creatify to generate creatives, and Meta Advantage+ or Google Performance Max to optimize automatically. Includes results analysis prompts.
One template → hundreds of pages, automatically
Find a keyword pattern, build a spreadsheet of variations, write a Claude content template, and publish at scale. The same approach used by Zapier and NerdWallet — now accessible to solo founders.
One blog post → nine pieces of scheduled social content
Set up an automated workflow: publish a post, Claude extracts ideas and writes platform-specific content for LinkedIn, X, and Instagram, Buffer schedules everything. Built once, runs forever.
Live site in under 15 minutes
Go from zero to a deployed local business website using Astro, Claude Code, and Cloudflare. No coding experience required. You'll have a live URL at the end.
Newsletter, social, video, and audience growth — one weekly workflow
Build a complete creator content system: ideate on Monday, write your newsletter on Tuesday, repurpose across four platforms on Wednesday, engage on Thursday. AI handles the heavy lifting.
Thought leadership, case studies, and a full content calendar
Build a B2B content engine: define your four content types, generate a 4-week calendar, write thought leadership articles with a contrarian POV, and turn customer interviews into persuasive case studies.
Build marketing assets with AI — no CS degree required
Claude Code reads your entire project, writes real files, and fixes its own mistakes. This guide gets you from zero to your first deployed marketing site in one session.
Five expert advisors, always available, working while you sleep
Set up five Claude Projects — a CMO, a growth hacker, a brand strategist, a copywriter, and a devil's advocate — that challenge your thinking on every major marketing decision.
Autonomous content creation and publishing — running 24/7
OpenClaw is an open-source agent framework built on Claude. Define your brand voice, set a content strategy, and let the agent research, write, and publish continuously across LinkedIn and X.
A local AI agent for privacy-first marketing workflows
Nous Hermes runs entirely on your machine — no data sent to any server, no per-token costs, no rate limits. This guide sets it up as a local marketing agent for bulk drafting, private data analysis, and offline workflows.
The 90% most people never use
Projects, personal context, custom instructions, style cloning, sparring mode, Extended Thinking, and five ready-to-use prompts. One session to set it all up. A genuinely different tool on the other side.